In 2023, we started Ripple Effect Strategies with the goal of helping small congressional races find finance staff. However, since those clients couldn’t afford to lose money on acquisition, digital firms were often hesitant to take them. We knew that we needed a surefire way to kickstart revenue for clients in small, but critical races, so we put our heads together to find a solution.

That’s when we decided to build our own acquisition platform, Ripple On Impact (ROI).

ROI is a product that can be accessible to every Democratic campaign or progressive nonprofit. We know that clients starting at a smaller scale are underserved in our industry, and they need to know that their money will be well-spent. That’s why we offer 100% return, guaranteed, on every investment across email and SMS— for all of our clients, big and small.

The last decade has seen record growth in grassroots fundraising for Democrats. Still, there are principled and motivated people working to make their communities and our country better who are missing the funding necessary to sustain their missions. At Ripple Effect, our mission is to make that connection, because that’s how we foster a powerful force for change.

Whether you’re a small campaign, a big campaign, or a nonprofit, and you need to ensure return on your investments in digital fundraising, please reach out. We’ll be happy to talk to you about building a fundraising program tailored to your needs.